While sitting in sessions at any Search Marketing Conference, you will hear agency-side search marketers asking the panel for advice on how to keep clients from standing in their own way. Questions like: What if my client ignores our optimization recommendations? What if a client doesn’t see any value in social media? Some search marketers might [...]
Read more...Social Media is an important, growing channel in the world of online marketing. Certainly indicated by the number of attendees crammed into this afternoon’s session at SES New York. The panel for the session included moderation duties handled by Erik Qualman from EF Education and the following speakers: Jennifer Laycock, Liana Evans, Tamera Kremer and William [...]
Read more...This is a guest post by Miles Baker Split Testing, Multivariate Testing, A/B Split, Bounce Rate, Taguchi Method, and HeatMaps are enough terms to make your head spin. However, if you don’t know what some of these terms mean, or even worse - you aren’t using any of these methods in your marketing efforts, then [...]
Read more...Targeted traffic is the life-blood of any online business. Generating and driving targeted traffic to their websites is also one of the greatest nightmares of online business owners. There're a myriad of traffic generation tactics that online business owners can employ, but by far, the most cost- effective one is undeniably that of "building an army of affiliates".
Read more...When I was a younger, I used to think a lot about the different ways people earned money outside of a job. I spent time reading random books on multiple subjects - investing, the stock market, flipping real estate, etc. The question that always seemed to pop back in my head was “what are these people doing that’s [...]
Read more...One of the fastest and most profitable way to skyrocket your online sales and boost your profits is to create alliances through joint ventures. The reason this is so is that joint venture utilizes the powerful marketing concept known as "leverage". A properly executed joint venture can literally explode your sales and profits in a short period of time.
Read more...This is a guest post by Melanie Tan. Since Thomas covered the “L†word, it inspired me to discuss the “O†word… outsourcing. By now, you’ve probably already realized that one of the things that set Super Affiliates apart is that they don’t do EVERY little thing by themselves. They zero in on their BEST ability/qualification and [...]
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